(Phys.org) —Advertising models could in the future expand from clicks to pupil dilations. Google's patent for a Gaze Tracking System became public last week. Originally filed in May 2011, the patent presents an idea for ...
(Phys.org) —It's a wonder we still put up with passwords. We forget our highly secretive combinations, so we frequently have them reset and sent to our cellphones and alternative email addresses. We come up with clever ...
Security
Jul 16, 2013
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(Phys.org) —Marketers partnering with software innovators are thinking up new ways to know customers better, to take the guesswork out of product targeting. Technologies hold out hope that companies will minimize the toll ...
(Phys.org) —A small company called Umoove, which specializes in eye- and head-tracking technology, will offer software development kits so that developers can grow the Umoove platform for mobile users everywhere. The company ...
(Phys.org) -- In patent language, the application granted to Google this week says simply “Unlocking a screen using eye tracking information” but the message seems clear enough that Google plans to offer a way for ...
In a culture awash in data, infographics -- visual representations of facts and figures -- are vital to communicating complicated information on websites, in books and newspapers and elsewhere.
Social Sciences
Apr 18, 2012
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(PhysOrg.com) -- Students at the University of Texas in Austen are playing video games. Honestly, that is really not news. Students all over the country are playing video games, usually when they should be studying. In this ...
(PhysOrg.com) -- It's often said the eye is the window to the soul. But in this case, the eye is the window to Windows. At least, that was the goal when EyeTech Digital Systems enlisted the help of some BYU engineering ...
Engineering
Apr 11, 2011
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(PhysOrg.com) -- Software that tracks shoppers' eye movements as they browse supermarket shelves may seem a bit Big Brother, but the latest technology in 'eye-tracking', which monitors what grabs a person's attention, could ...
Engineering
Oct 21, 2009
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Cognitive scientists, geologists, and vision scientists are teaming up to learn how expert geologists unconsciously view landscapes for clues that point the way to important discoveries. The National Science Foundation has ...
Social Sciences
Aug 27, 2009
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